March 27, 2006
Last Friday, PSN posted a link to an interview by Forbes titled Adobe’s Chizen Keeps His Chin Up. In case you didn’t drill down to the original article, you may have missed the part of the interview where Mr. Chizen talked about “industry-specific” strategies for Photoshop and the expected launch date for Creative Suite 3.
When asked about “industry-specific” strategies planned for Photoshop and Adobe, Mr. Chizen said:
Today, with Acrobat, we are focused on the architecture, construction and engineering market. And we are already working with manufacturers with Acrobat 3D [launched in January]. But we haven’t made any specific announcement about what we could potentially do with Photoshop. We’ve had a lot of customers coming to us and saying, “We really love Photoshop for medical imaging, but it would be really cool if we could read the images coming out of the scanning system,” or, “It would be really great if you had a measuring tool so I can measure with more exactness than I can today.” Or, or, or… You can imagine us having a more sophisticated version of Photoshop that appeals to those unique industries. But other than that, we haven’t said exactly what we’re doing.
When answering a question about new products and expected release dates, he said:
Acrobat is coming in the fourth quarter of 2006. [Design software package] Creative Suite 3 will be introduced in the second quarter of 2007. Acrobat will take advantage of the Macromedia assets. And you’ll see a lot of activity in the CS3 launch. There will be a lot of integration between [Macromedia] products and [Adobe] products as part of those offerings. By the time we launch CS3, the value of the two companies will be clear.
Editor’s note: Adobe’s fiscal year is a 52/53 week year, ending on the Friday closest to November 30th each year.